OUR VALUE PROPOSITION: In this overcrowded retail market space, customer loyalty is primary key to financial success for the merchants. Loyalty is most influenced by the shopping experience and the customer satisfaction. Loyalty cards, rewards cards, discount cards, point cards or club card are structured marketing approaches being used to encourage, loyal buying behavior. But merchants often fail to realize that there is nothing worse than having a great shopping experience, and then feeling unwelcomed by the checkout process. Today cash has seized to be a common payment method as people look for greater convenience through the use of technology. Credit cards are now a popular option but mobile payments are being viewed as a way to revolutionize financial transactions and are catching on. The mobiles are also being used to offer easy convenient and trendy loyalty mobile cards. Harex Ubiquitous Mobile Payment Systems helps you to keep pace with the global trend! The Harex UMPS is a proximity payment system based on NFC technology which enables customers to make payment, redeem discounts, and use their loyalty schemes by simply waving their mobile phones at the readers in the stores. Customers can view their loyalty scheme details, check new offers and enroll for them on their mobile phones, anytime, anywhere. The merchants can easily upgrade their existing payment system to make it compatible to the mobile payment and loyalty system. Payment & loyalty schemes can be now offered as an interlocked integrated service, so the payment, point incrementing and storage are done simultaneously thereby speeding up the process. Harex UMPS offers you a way to enrich your customers’ shopping experience, bring you closer to customers, win their loyalty, expand market share & increase profitability. BENEFITS: Customer Satisfaction: The Harex UMPS offers your customers a high convenience and very intuitive usage mobile payment and loyalty solution. It will add value to the customers experience and thus will lead to happier and more loyal customers. It will bring you closer to your customer and will enable you to offer them new services and schemes which can be accepted and downloaded at the click of a button, anywhere, anytime. The convenience will attract new customers who earlier found the carrying the physical loyalty cards around tedious and inconvenient. Economical: The cost of the magnetic cards and the physical issue of card is eliminated. The issuing, disabling and reissue of cards is easier & simplified. Secure Over The Air Application Provision & Management: Harex’s patented Over The Air technology application gives the flexibility as the applications can be downloaded wirelessly and securely anytime, anywhere, without the customers needing to come store to avail of the facility. This allows greater acceptance and easier market penetration. The store can manage (issue, disable and reissue) the customers’ loyalty schemes remotely and in real-time adding to cost effective and easy to implement. Expertise: Harex Infotech is the pioneer in the field of Ubiquitous Mobile Payment Service Technology with the world’s first commercialization of the mobile card payments and currently has supplied over 150,000 RF readers at stores across South Korea (accounting for approximately 90% of all RF readers in Korea) and many users of the system. Harex has close associations with some of the biggest marts, store chains and other franchisees including E-mart, Family Mart, Crown Bakery to name a few. Harex does not stop at mere installation of the system but provide you ongoing support with issuance & deployment of loyalty schemes. Harex is relentlessly trying to develop more applications and services using RF readers and we are looking at developing Merchant Management System in the near future. At Harex, we are dedicated to ensuring a high level of satisfaction among our customers and partners.