General expansion
of market due to increase in number
of merchants and usage of credit
card.
-
With the issuing of digital
cards, significant reduction in
costs related to issuing and delivery
of physical cards.
-
Since the use of the digital
card can be immediately disabled
using the ¡°Black List Solution,¡±
loss due to fraud, theft and copying
can be minimized.
: Wireless Service Providers
-
Increase in Air
Time from wireless issuing of
the card, re-issuing, Black-List
management, and SMS related to
the service.
-
Strengthen customer service
and loyalty by providing new m-Payment
service.
-
Increase in wireless mCommerce
as proximity payment using handphone
expands.
:
Mobile Phone Makers
-
Create demand for
new and replacement mobile phones.
-
Lead in the mPayment mobile
phone market.
:
Merchants
-
Decrease payment
processing time and personnel.
-
Customers cannot claim they
did not use the card since the
mobile phone number can be verified.
-
Can provide advanced customer
service, such as discount coupons
and raffle tickets, using two-way
communication.
-
Increase customer purchase
by providing a safer and easier
payment method.
